October 2016

Incredibly simple, extremely stylish. This is our way to design and style. Our surrounding excites our senses continuously. There’s where our inspiration comes from. Our design features attention to people, contemporary elegance and functionality never divorced from emotion. We love to relate the memory of the place and its momentum in the future, the power of nostalgia applied to the pursuit of contemporaneity. We are Italians, born in Milan, living between Milan and the World.The love and empathy between us, is the engine that has shaped our life. We are food lovers, because for Italians food is not only food, travellers and passionate explorers of this world. It all began 20+ years ago and in 2012 we did found SoFarSoNear to...

Being an interior designer means creating a bespoke ambience, taking care of every detail that reflects our client's personality and not our Ego. Each project is tailored like a dress. The good interior design is concerned with the general aspects and the individual design details, including all the decorative and stylistic elements that contribute to creating a customized environment.

We love to relate the memory of the place and its momentum in the future, the power of nostalgia applied to the pursuit of contemporaneity.

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Ddesign of Branding (Brand Design) is perhaps the most difficult topic for a designer. It does not only refer to product or interiors. The starting point is a defined strategy from which to build a solid and long lasting Brand. The market has profoundly changed in recent years. Consumer clusters have become extremely fragmented during this time, looking for new values. The design has to respond to the problem identified at the beginning of the route. The quality of the project relies on a summary document, that must explain the evolution of the Brand based on the strategy. The Visual Brand Driver is an useful tool for this purpose. This is to avoid that the project is based...

Whether you are looking for a unique  and  bespoke product or for interior services, such as tailoring of drapes and ennobling of materials  and finishes, we are here to assist you. In 20+ years, we have built a network of highly qualified producers, wood-carvers, artisans and makers, who covers the different and various aspects of design and interiors development.

Tailored to your needs is our motto.

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