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8 Mar

Milan,Apartment in Brera

Living "in Brera", as they say in Milan, is a real privilege. The area is one of the richest in history and beautiful architecture of the past, but also of premises in front of which in the evening there is a young crowd that celebrates the ritual of meeting again. Therefore, our project goal was not only to create the right interior, but also to protect the privacy of the owners from possible noise outside. The apartment has a surface of 150 square meter and is located on the sixth floor of a modern building. The owners, a couple of professionals, love to collect ojects and art during their travels. Entrance, large living room, kitchen, master bedroom, guest room...
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7 Mar

Soledad Twombly,a unique Style

W e met Soledad Twombly many years ago, when we were starting to explore the fascinating world of textiles. It was love at first sight; she did receive us in a beautiful flat steps from Piazza di Spagna and she did enchant us with her style and her charming Argentine accent. "I only believe in style, it does not age and is always in fashion" is her credo. This is evident looking at the dresses she tailors. Since that date, we started to design fabrics for Soledad. The inspiration was and is always different; the sensual paintings from Alessandro Twombly, Soledad's husband and son of famous artist Cy Twombly, were our first source. Damien Hirst and his...
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7 Mar

La Carmen Toile,Classic unconventional

T he expressive power of Saba Italia LaCarmen’s unconventional look is evident from its unusual “collar” which can also be positioned vertically by means of innovative, self-supporting material. The concept underlying the design is that of a dual-purpose chair. With its collar up it is a snug, enveloping nest; with the collar down it has an informal look ideal for convivial settings. For its debut, SoFarSoNear did design a special dress inspired by the classic Toile de Jouy in a more modern outlook. The Studio did conceive three artworks for the different parts of the armchair, to be manually printed on a luscious cotton satin. A special version printed on a woolen and silk fabric was designed for...
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11 Jan

Azucena,Brand Repositioning

Named after the gypsy in the Italian opera Il Trovatore, Azucena was founded in 1947 by Luigi Caccia Dominioni, Ignazio Gardella and Corrado Corradi Dell’Acqua. The three architects, all based in Milan, created the brand to bring together a number of collections to furnish buildings they had designed. Azucena has always been held in the highest esteem as an Italian brand, combining formal elegance, understated luxury and an aesthetical purity in its collections, all manufactured to the highest standard. Azucena was recently acquired by B&B Italia with the aim to preserve it's rich Italian heritage. SoFarSoNear Studio did meet the family owning the brand few years ago. Since the start, the relationship was one of complicity and...
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10 Jan

Johnny Depp,for Maurizio Galimberti

J ohnny Depp is one of the most famous and versatile actors of our time. Maurizio Galimberti is an Italian photographer known for his Polaroid Mosaics. For the popularity and success of his unusual representations of faces and landscapes, he has participated as a portraitist in numerous editions of the Venice Film Festival. In 2003 his portrait of Johnny Depp ended up being the cover of the English Times Magazine, in September of the same year. SoFarSoNear is proud to have the opportunity to translate the famous portrait in a limited edition rug, signed and certified by the author. Each carpet is hand-knotted with wool and viscose by skilfull artisans in Nepal using techniques passed on from generation...
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18 Dec

Midas, Pure Gold, Pure Wool

A ulana is a new luxury brand for natural wool textiles that are coloured with particles of pure gold. This new innovation presented by Wools of New Zealand takes an ancient chemistry and creates colour without the use of dyes.  Aulana uses fine particles of pure gold to shift light into delicate shades of grey, pink and purple.  It’s the same science that turns gold into red in the stained glass windows of gothic cathedrals, now being used to create colour for wool textiles.  To launch Aulana, Wools of New Zealand have asked SoFarSoNear to design something exclusive, the Midas Rug.  SoFarSoNear designed the three-piece rug which uses wool grown in New Zealand. The Midas rug has been created...
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29 Nov

Mood,Protective

In a world marked by demographic and technological transformations, this trend channels a desire for a noiseless, empty neutral space.  There‘s an increasing need for individuality, safety and a sense of well-being. The house becomes a nest, that isolates and protect us. The colours are soft and subtle with nuances that reminds us of haze and dusk.  Maroon and a saturated pink give warmth to a rather cool palette. Material and finishes are translucid, opaque, diaphanous, providing a calm and relaxed environment.

Solitude and silence are the ultimate luxury.

Source: Mix Magazine, Trends in Contract by Trevira CS. Photos: Mix Magazine, Interior Design, SoFarSoNear...
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28 Nov

Mood,Exuberant

In a world that feels ever more threatening, a little diversion and distraction is attractive indeed. Movement, improvisation, surprise. This trend is expressed creatively in experimental approaches to materials, colours, products and styles. In terms of design, it is joyful and informal, sometimes extravagant.  The colour palette features vibrant yellow, fuchsia and emerald green combined with faded black and sand to give a dramatic effect. Materials and finishes are visually exciting. No more soft and subtle, but glossy and iridiscent. The house is exuberant, hedonistic and reflects the importance of living in the moment.

The message delivered by the exuberant mood is: Visual impact is all.

Source: Mix Magazine, Trends in Contract by Trevira CS. Photos: Mix...
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27 Nov

Mood,Mindful

In a world marked by pollution, environmental disasters and where the ecosystem is in danger due to our irresponsible behaviour, this trend reflects a desire to protect and preserve the environment for the greater good.  The house is sustainable, eco and balanced; mindful and modest. In this context it‘s not only innovative approaches to recycling that play a role, but also a hand-made artisanal look, which expresses a respect for traditional craftsmanship and manufacture. The colours are soft and warm. Natural colours inspired by earth and greenery,  harmonising with anthracite, sky blue and a lighteer accent of rose.  Material and finishes comes from nature, like wood, raw and natural. Textiles are characterized by surfaces of vital and natural...
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27 Nov

Drapesfor hotels and stylish homes

C onceived and weaved in Italy, using only flame retardant yarns from Trevira, the fabrics designed for drapes feature a unique mix of design and touch and feel. The yarns chosen for the weaving are of different types. ‘Waffle’ brings an element of dimensionality to the fabrics. ‘Rugiada’ makes use of the new heat-shrinking Trevira yarn. Small water drops glide on the sheers like dew on leaves. Besides the weaved textiles, the Studio has designed a variety of patterns that are digitally printed on different textured grounds. This is just a hint for our clients, that may create their own exclusive design.  [eltd_blockquote text="Featuring a palette of whites, greys and browns, the designs fit in hotels, yachts...
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